New look un-Pack-aged

  Posted on: October 8, 2005

Sports reporter

Finally, Kamloops can start runnin’ with the ‘Pack. On Tuesday afternoon, Thompson Rivers University unveiled its new logo and colours, set to emblazon athletic letterheads, jerseys, T-shirts and other swag immediately.

The logo depicts a pair of wolves standing defensively and howling with heads turned in opposite directions atop the word WolfPack.

The three colours used, although not named specifically by anyone within the know, are a cross between violet and navy blue, black and a burnt orange.

The font is unique and nameless, designed specifically for TRU.

The colour scheme, nickname and design totally sever the school from the old University College of the Cariboo Sun Demons.

“I didn’t mind the Sun Demons name, but I think it was good they got away from that and set our identity as we head into [Canada Interuniversity Sport],” said WolfPack basketball star Sean Garvey. “I think it’s a great logo and serves its purpose as far as where we’re trying to go.”

The school’s colours are unique in the Canada West Conference and no post-secondary school in Canada goes by the name WolfPack.

“I understand the people that are sentimental towards Sun Demons,” said TRU athletic director Ken Olynyk. “Becoming Thompson Rivers University, we wanted a complete change.”

Even with the newly released logo, the transition is not complete.

Ten different logos in total were on display, ranging from standalone ‘W’s to several variations of the wolves atop the moniker.

Dave Eagles/KTW

Thompson Rivers University basketball player Caitlin Kettlewell is pleased to be sporting new school threads after the official WolfPack logo was unveiled on Tuesday.

“What we’ll do over the next couple of years is determine which one we use most often and that will become synonymous with Thompson Rivers University,” said Olynyk.
So the ball is now in the court of public opinion and Garvey was one of the first to register his thoughts.

“It’s pretty nice,” he said, who was shocked the school went with WolfPack. “I admit, I wasn’t sure what to expect at first.”

With the logo now out and about, TRU will order jerseys, rumoured to be home whites with black and burnt orange trim and away burnt orange silks with black and white trim.
The gymnasium is next, set to receive a facelift beginning June 13. The floors, doors, walls and baseline crash mats will get a new coat of paint with the ‘W’ to grace centre court and the word ‘WolfPack’ each baseline wall.